Aseer Investment Forum 2
27 - 28 May 2025
King Khalid University, Al Faraa, Abha
Aseer is an Ascent Journey
The Government of Saudi Arabia has granted Aseer region a historic and an unprecedented promising opportunity, to steer the region into the future, and craft a new reality of economic and social prosperity. We must seize this opportunity by utilizing all available resources, and forging the most worthy alliances to participate in this historical moment. Those who align themselves with Aseer's ascent, will thrive.
Turki bin Talal bin Abdulaziz
Aseer Goes Global
Strategy Formulation
Strategic Enablers
Committee for the Removal of Businessmen's Challenges
Aseer Forum – 1st Edition
Investment Committee
PIF Projects
Private Sector Projects
Aseer Forum – 2nd Edition
Opportunities
Aseer’s Strategic Ascent on the World Stage
Aseer Region’s Strategy
How the Strategy Was Built
Bottom-up: Involving the local community to ensure they truly benefit from the development
1
Cross-Sector Alignment: Aligning with national strategies and Vision 2030.
2
Centralized Planning, Decentralized execution: Setting a clear, shared vision for the region while allowing flexible, localized execution across sectors
3
Leveraging Unique Strengths: Crafting the strategy around Aseer’s distinctive competitive advantages
4
Strategy House
Our vision
To be a preeminent, year-round destination built upon authentic culture and rich nature
Adequate resource, infrastructure and governance to efficiently and effectively unlock Aseer’s potential
Enablers
Rich Nature
Authentic Culture
Key Enablers Driving Aseer’s Strategy
Committee for the Removal of Businessmen's Challenges Impact
Committee Objectives
1
Eliminating obstacles to private sector investment projects
2
Finding smart solutions to common investor challenges
3
Overcoming issues faced by execution agencies
4
Supporting stakeholders in boosting regional investment
Committee in Numbers
Total Issues Successfully Resolved
Investor-Satisfied Cases
Ongoing Issues Currently Being Addressed
Aseer Investment Forum – 1st Edition
Investments Overview
0
billion
Size of Investment Opportunities
Investment Opportunity
Local & International Investor
Forum Outcome
1.7 billion
Value of agreements signed between public and private entities
Participation Overview
Participating Entity
Government Official
Workshops
Investment Committee of Aseer
HRH Prince Turki bin Talal
Board Chairman
Eng. Sultan Al-shahri
Committee Secretary
Mr. Abdullah Al-Tuwaijri
Senior VP - Portfolio Management Real Estate Investment
Mr. Mohannad Aref
Investment Manager - Direct Investments
Mr. Mishari Al-Ibrahim
Director of Entertainment, Tourism and Sports Sector
Mr. Fahad Al-Hashem
Deputy Minister of Investment Development
Mr. Mahmoud Abdel Hadi
Deputy Minister of Tourism Destination Enablement
Mr. Qusay Al-Fakhri
Chief Executive Officer
Eng. Hashem Al-Dabbagh
Acting CEO
Mr. Ihab Hassouba
Deputy Minister of Financial Sustainability and Privatization
H.E. Abdullah Al-Jali
Mayor of Aseer Region
Mr. Abdulrahman Al-Zoghaibi
Deputy Minister of Economic Affairs and Investment
Public Investment Fund Projects
Private Sector Projects
Estimated Projects Value
Confirmed Projects Value
Aseer Investment Forum – 2nd Edition
Expected Launches
Workshops
Speakers
Local & International Investors
Investment Opportunities
Panels, Presentations,
& Fireside Chats
Average IRR
Government Agencies
Investment Opportunities Size
Asset Class
Investment Opportunities in Aseer
To learn more...
Aseer Is Prospering ... Be Part of Its Success
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Objectives of Aseer Investment Forum
A Place for Exchanging Knowledge and Sharing Expertise
Organizing an international forum that brings together investors, experts, and entrepreneurs, while attracting international speakers to support the exchange of knowledge and create new opportunities for cooperation and investment partnerships.
A Comprehensive Platform to Promote Aseer as an Investment Destination
Transforming the forum into a platform to attract investments in Aseer region by launching marketing campaigns targeting international investors, signing pioneering agreements in various sectors, and holding events that highlight Aseer's competitive advantages and available opportunities.
Sustaining International Cooperation and Economic Partnerships
Concluding strategic partnerships in various sectors such as tourism, entertainment, sports and sustainable agriculture.
Developing the Cultural and Heritage Sector
Organizing cultural and artistic events and showcasing the region's traditional arts and crafts in support of investment in culture and creative industries, as well as enhancing Aseer's cultural identity.
Marketing Investment Opportunities
Allowing investors to interact directly and delve deeper into the available opportunities by presenting investment opportunities developed by stakeholders, as well as detailed studies of various target sectors.
Attracting Local and International Investments
Preparing promotional campaigns and providing facilities for potential investors in various sectors.
Featured Speakers
